Banana Boat Australia

Experiential & Sampling Campaign

  • The annual Banana Boat summer experiential campaign is all about helping active Aussie families have fun in the sun with Australia’s most-loved sunscreen brand. We’ve been managing the campaign for going on 6 years now and it’s one of our favourites.
  • For the 2016-17 summer campaign, the Banana Boat crew brought sunscreen and a giant inflatable obstacle course to a select number of events, including iconic summer staples like the Bondi to Bronte Ocean Swim, the Australian Boardriders Battle and the Surfer’s Paradise Sand Safari.
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banana boat experiential brand activation
AND THE RESULT

The 2016-17 summer campaign saw the Banana Boat brand reach over 165,000 customers.FUN IN THE SUN